A good idea creates a good image,
a great idea creates a brand
ART DIRECTION
The distinctive feature of Artemisia’s works is creativity. Chiara Del Vecchio, an international artist, is the beating heart of the visual strategy of every project.
The Art Director is a fundamental figure in the world of communication, irreplaceable is his inspiration in the graphic and visual part of a campaign.
Creativity is our approach to the world!
CONTENT AND BRAND STRATEGY
To create a successful strategy and innovative content, research is at the foundation of all our projects.
The first step is the analysis of the brand, its strengths, and its criticalities based on the reference market; we analyze trends, and competitors and then define the best strategic positioning, and only from here, we develop an incisive and winning strategy.
We translate brand identity into a vision of clear goals, but at the same time, we never fail to give the right importance to the emotional involvement that a campaign must always arouse.
We choose the most suitable channels to effectively address the target audience, with the right language and the perfect design depending on the platform. Everything is studied in every detail, nothing is left to chance.
Every project is for us like a dress of haute couture, every detail must be taken care of and sewn on the needs of our customers. Our "creations" will perfectly dress your company!
DIGITAL STRATEGY
Today more than ever, having a digital space is fundamental, but making your voice heard out of the choir is not easy at all.
A winning digital strategy for us must have certain characteristics: a clear and well-communicated message, strong and inclusive slogans, innovative graphics, elegant design and above all, a visual coherence on all platforms. Watchword: to be recognizable!
To do this we study a digital plan tailored to each company.
Our digital strategies can be created from scratch, or to support the existing marketing strategy, with particular attention to the dynamics that digital has brought in the purchase process and in the way of relating to customers.
In a world that communicates very quickly, it is important to leave a memory, and to do so, a campaign must arouse an emotion: whether it is a need or a memory, it does not matter, the important thing is that it attracts not only the visual part but also the emotional one.
Briefing
Strategy
Planning
Coordination
Achievement
Level Up
UNIQUE APPROACH
Our goal is to build and develop creative ideas and concepts that are effective with respect to our customers' business objectives and to do so we work with the utmost care, attention and unique creativity.
Our approach to Art Direction is based on a solid culture of image, art, and a taste for beauty.
The artist's eye, combined with the decennial experience of the PR, is our exclusive and winning combination.
QUALITY AND INNOVATION
The experience in the field of communication allows us to propose winning campaigns, the world of art helps us never be trivial in our every proposal.
The very high quality of each project is our trademark.
EVERY PROJECT IS UNIQUE
Our goal is to realize brand projects of great visibility. For us, every project is an important and important project, no matter its size, and as such, we follow it in the first person with the utmost attention.